Lexington Horse

Niche equestrian clothing e-commerce web site (2007)

Equestrian online retailer needed her large inventory organized and displayed in a savvy fashion to increase sales.

GORGES stepped in with a beautiful design layered over the zen-cart open-source shopping cart, and then created data import routines to migrate her products over from her previous service provider.

(click the numbers to see more) Design Examples

Breeches Home Page

Features

Industry-leading shopping cart technology (Zen-cart)
Clean design, fast checkout
Integrated with 3rd party wholesaler (no inventory to stock and manage)

"Since Lexington Horse has joined forces with GORGES in 2007, our sales have doubled. A large percentage of our sales were previously through our main manufacturer's website, but that has taken a back seat to search engine (Google) conversions."

"I am attributing this boost in sales to GORGES earch engine optimization work on my site, along with the new design and easy-to-use functionality of their shopping cart system."

Kathy Armstrong
www.lexingtonhorse.com